Barter will build your business! Barter is an original method of transacting business without the use of cash. In organized barter, business members buy what they need and pay for it with what they have, with a barter exchange serving as the marketing agent, facilitator and a third party record-keeper.
Let Tom McDowell show you why barter is a $6 billion industry in the United States and growing. Barter Exchanges facilitate this booming business throughout the country. Barter has a global reach touching virtually all business types and sectors.
Barter incremental sales are generated by businesses that participate in a trade exchange yielding you sales that would not have been transacted if cash were required. Also, barter transactions produce an immediate increase in cash flow when one trades for an expense when businesses trade for an expense that would otherwise be paid for in cash. Barter is a powerful marketing tool. It grants a profitable solution for companies with available inventory, time, space or services. A Barter Exchange serves as a bank of sorts, establishing a currency or unit of payment called a Trade Dollar; thus eliminating the limitations of one-to-one direct barter transactions. Participating businesses buy and sell in the barter network using Trade Dollars. By accepting payment in trade dollars instead of cash, a business maximizes their efficiency by increasing inventory turnover or billable hours. Using the trade dollars earned, that company purchases goods or services they want - without paying cash.
Barter is a win-win for both parties in the transaction. Both businesses enjoy a larger client base and generate fresher inventory and keeps your services flowing.
Tom McDowell, a trade exchange veteran, can show you how to optimize your trade exchange or start a new exchange. McDowell’s tools such as the Barter Trainer Program Manuals, Barter Solutions Software and Marketing Concepts and much more.
